There are numerous databases which will provide industry specific information.
Most of them are located on our Marketing subject guide. Access here.
We will demonstrate how to use one of these databases called the Global Market Information Database (or GMID). Through GMID students have access to hundreds of reports on specific industries and markets that interest them. To access this database follow these steps:
1. Go to the Business and Economics Library homepage at http://sites.lib.byu.edu/buisness
2. Click 'Passport" in the left-hand column.
3. Accept terms of use agreements.
4. On the Homepage, look on the right-hand side and top bars for the ability to search for information and reports on specific companies and industries.
For more information, visit https://guides.lib.byu.edu/marketing
Feel free to visit the business and economics student help desk on Level 1.
