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Market research studies conducted by previous students are located on Level 1
Call numbers HD 8998 .A23X - HD 8998 .Z566X
Find those on the Library floor map at https://lib.byu.edu/floormaps/#Industries.%20Land%20use.%20Labor
You can find additional marketing research studies in Scholars Archive.
For more resources, visit https://guides.lib.byu.edu/marketing
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