Where are industry reports located?
There are numerous databases which will provide industry specific information.
Most of them are located on our Marketing subject guide. Access here.
We will demonsrate how to use one of these databases called the Global Market Information Database (or GMID). Through GMID students have access to hundreds of reports on specific industries and markets that interest them. To access this database follow these steps:
1. Go to the Business and Economics Library homepage at http://sites.lib.byu.edu/buisness
2. Type 'Euromonitor Passport" into the Find a Database search bar on the right-hand side, then click "Go"
4. On the Homepage, look on the right-hand side and top bars for the ability to search for information and reports on specific companies and industries.
If you have more questions on how to find specific reports or access certain industries, check out the
Passport video tutorial on the Business and Economics Library homepage by clicking here.
Also, feel free to visit the business and economics student help desk on Level 1.